We are copywriters, editors and content strategists with roots in journalism: telling stories that stir, and delivering business-focused outcomes for a range of clients, from early-stage ventures to global legacy brands. Check out some of our work below.

Case Studies

eBooks

Blogs

Strategy

LinkedIn

Case Studies • eBooks • Blogs • Strategy • LinkedIn •

SEO Strategy & Content.

We have a long track record of delivering SEO results – a tried-and-tested strategy, honed in the world of consumer publishing, without compromising on content quality on the journey to position 1.

We’ve delivered search results for B2B and B2C businesses, in as little as three months: from audit, strategy and technical SEO to content planning and on-page SEO.

But we don’t just deliver results, we do it with content that doesn’t compromise on quality and expertise. We understand that the job of content doesn’t end with a search position, that’s where its role begins.

If you’d like to find out our strategy for increasing search traffic for YuLife.com by 98%, get in touch and we’ll send you the full case study.

98%

increase in direct search traffic
for insurance tech startup YuLife

Case studies.

We create case studies that communicate your value and your point of differentiation, with the assets to support marketing activity on every channel.

  • Blog copy

  • One-page PDF

  • 3-minute video

  • Social-cut video

  • Newsletter copy

  • LinkedIn copy and visuals

Ebooks & whitepapers.

Multi-source thought-leadership to guides and whitepapers: we create long-form content from ideation to PDF. Our ebooks have been utilised in campaigns leading to millions in sales – authoritative content that positions your senior leadership team as industry thought leaders.

Our marketing content has led to over £42m in pipe leads – and over 100 customers worth over £4m (in one year), for one B2B insurtech startup (UK/US).

Contact us for the full case study.

Jordan Gillott, Former Head of Growth Marketing, YuLife

“Emma and Jeff have created a huge impact – they created content that’s really accelerated our reach online and allowed us to maximise our website as a sales platform.”

LinkedIn Strategy & Content.

B2B doesn’t have to be boring. This is where large portions of your audience exist, and are ready to engage. LinkedIn allows us to build on your audience and engage them daily. We create LinkedIn strategies and content plans, craft the content and manage your communities.

LinkedIn rewards activity, and the optimum posting volume is once a day; it also rewards responding to comments within 3 hours of posting – we can give you that capacity, when you don’t have it.

In just one year, we delivered a +110% increase in followers and a 20x increase in organic reach for a venture capital firm on LinkedIn.

Contact us for the full case study.

Podcasts.

We have launched podcasts for brands including Canon Europe: managing the content planning, production and even hosting. Within its first three years, the podcast crossed the 100,000 download mark, averaging 33% month-on-month growth in listeners from January 2020 to December 2022.

Get in touch for the full case study.